HEAT4U Project :: "Create the logo" Contest
The Award Ceremony has been held on the 8th of May, at the Pininfarina headquarters in Cambiano (TO). Together with the three finalists, the ceremony has been attended by representatives of companies taking part to the HEAT4U Project and by some professors of IAAD in Turin (Applied Art and Design Institute) who have joined the initiative, confirming that the contest has created a profitable cooperation between business world and academia.
Welcoming the hosts, Mr. Paolo Pininfarina has emphasized the value of the competition of ideas, able to develop synergies with young talented students. Afterwards, the president of Robur Mr. Benito Guerra has shown that this competition represents a further step to support the training of young people to the challenges of a changing world. While Mrs. Carla Finocchiaro of CF Consulting explained the competition of ideas, pointing out that the language of young students has been able to communicate innovation and sustainability, representative values of the HEAT4U Project.
After a tough selection among the several works received, the jury -chaired by Mr. Paolo Pininfarina- has selected the three logos representing the project. Andrea Monopoli and Erik Caresio -both students of IAAD- placed second and third respectively, while Luigi Annunziata, student of the Academy of Fine Arts in Rome, placed first.
The logo design emphasizes the challenge of the Project, namely to implement the gas absorption heat pump technology – which is currently used for heating condominiums, commercial and industrial buildings, and public administration facilities – also in the area of single-family detached residential homes.